A seasoned financial services market development professional, Farah has close to 30 years of experience in capital markets, market development, fintech, digital assets, reinsurance, strategic communications, and branding.
She is an Independent Non-Executive Director of Webull Securities (Malaysia), an online stockbroker regulated by Securities Commission Malaysia. Webull Malaysia is a subsidiary of WeBull Corporation, a technology-driven financial services leader committed to building a global trading network, providing access to the world's financial markets.
Farah also serves on the Board of Tyndall Insurance, a full-fledged insurance company licensed by Labuan Financial Services Authority, focussed on insuring trade credit globally, especially for small and medium sized companies. Tyndall Insurance is a related entity to Marketlend, Australia’s leading peer to peer marketplace trade credit platform.
She is the Advisor to the Fintech Association of Malaysia and most recently the Managing Director of Fusang Digital Asset Exchange, Asia's first private and public stock exchange for tokenised securities.
Prior to that, Farah served as CEO of Labuan International Business and Financial Centre, and grew the jurisdiction’s network of advisors and eco system partners to become the fastest growing fintech, wealth management and captive insurance centre in Asia.
Farah has also served in roles as a stock, options and derivative institutional trader, Head of Marketing Communications for Bursa Malaysia, General Manager of the Association of Stockbroking Companies Malaysia and as Director of Communications for the Asian Institute of Finance
Farah is passionate about all forms of equality, especially financial inclusion via digitalisation and win-win partnerships. As a DEI advocate and believes that “a rising tide lifts all boats”.